​On October 28, ROX Key Holdings Joint Stock Company (stock symbol: TN1) was honored in the PROFIT 500 ranking — the Top 500 Most Profitable Enterprises in Vietnam, announced by Vietnam Report in collaboration with VietnamNet.

The award is a well-deserved recognition of a breakthrough year for ROX Key — a member of the ROX Group ecosystem — marked by strong business performance, robust management capability, and a data-driven development strategy.

ROX Key CEO Nguyen Van Hiep receives the PROFIT 500 Award

Business Performance – The Foundation for a New Position

First launched in 2017, the PROFIT 500 ranking is based on independent research and assessments conducted according to international standards.

According to Vietnam Report, drawing on 2024 financial data and analyses of corporate resilience and performance, the ranking honors enterprises that have successfully navigated challenges and seized opportunities effectively. These businesses not only demonstrate the ability to create sustainable financial value but also possess a long-term vision, balancing shareholder interests with social responsibility and sustainable growth.

Speaking at the award ceremony, a ROX Key representative said, “Being honored among Vietnam's Top 500 Most Profitable Enterprises affirms the success of the sustainable development strategy we are pursuing — management driven by data, optimization through technology, and operations anchored in culture. We believe data will be the most vital foundation for ROX Key's breakthrough in the digital era."​

In just the first half of 2025, ROX Key reported post-tax profit of nearly VND 94 billion — more than 3.7 times higher than the same period last year. The company also completed its 2024 dividend payout at a total rate of 15%, including 10% in shares and 5% in cash. Specifically, ROX Key issued over 5.46 million common shares (equivalent to more than VND 54.6 billion) as a stock dividend, and paid VND 27.3 billion in cash dividends before tax.

Since 2020, ROX Key has consistently appeared in the PROFIT 500 ranking — a testament to its stable growth capacity and solid position among Vietnam's leading private enterprises with outstanding business performance.

Sustainable Growth Drivers

After more than a decade of investment and development, ROX Key has built comprehensive core capabilities and plays the role of an “operational link" connecting the strengths of the entire ROX Group ecosystem. The company operates effectively across multiple service sectors, including property management, human resources, technology, marketing communications, and customer loyalty management.

At its Annual General Meeting on April 17, 2025, ROX Key set a target of achieving an average annual revenue growth rate of 15.6%, aiming to reach VND 1,488 billion by 2027.

The company's leadership identifies data as a strategic resource — a driving force for business model innovation, process optimization, and competitiveness enhancement.

To transform data into a competitive advantage, ROX Key has consistently invested in technology infrastructure and comprehensive digital transformation. The key project ERP BRAVO — which integrates financial, asset, and budget information across the entire holdings — has been fully upgraded, laying the foundation for more transparent and efficient management.

At the same time, ROX Key is advancing digital workforce training through a program focused on developing nine core digital transformation competencies for its member companies.

An integrated operational model provides ROX Key with a competitive edge for sustainable growth

One of ROX Key's greatest advantages in maintaining growth momentum lies in its integrated operating model within the ROX Group ecosystem. With synchronized data sharing and utilization, member companies have achieved exceptional customer acquisition growth — led by TNPM, which recorded a 252% increase in 2024.

Beyond financial efficiency, ROX Key emphasizes operational culture and digital leadership. Its management team leads by example in driving transformation, inspiring innovation, and encouraging employees to proactively optimize processes and cultivate a culture where data becomes the voice of the organization.

Being honored in the PROFIT 500 ranking is both a milestone achievement and a new source of motivation for ROX Key's ongoing growth journey. The company aims to become one of Vietnam's leading integrated service providers and expand its operations across the region. Along this path, ROX Key remains committed to delivering complete, high-quality experiences for customers and residents — spreading the spirit of gracious living, enhancing life quality, and building sustainable values for the community.

For more information: www.roxkey.vn