​Remittance inflows are continuing to pour strongly into the real estate market, while investment preferences are becoming increasingly selective, with a clear focus on the high-end segment. Within this landscape, Danang is emerging as a new focal point, driven by its quality of life, urban infrastructure, and long-term development potential.

Legal Framework Opens Up, Danang Becomes a Remittance Magnet

The official expansion of property access and transaction rights for overseas Vietnamese under the 2024 Land Law is regarded as a major turning point, directly removing long-standing legal bottlenecks that have existed for many years. Confidence among overseas Vietnamese in Vietnam's economic outlook continues to be reinforced as the economy maintains its growth momentum alongside a stable socio-political environment.

In reality, throughout 2025, remittances have continued to flow strongly into the real estate market—an investment channel still considered to offer substantial upside potential. In the first six months alone, remittances invested in this sector exceeded USD 5 billion; by the end of the first nine months, the figure reached nearly USD 8 billion, equivalent to approximately 25% of total remittances sent back to Vietnam.

Notably, the returning remittance flow brings not only financial resources but also reflects the return of a generation of global Vietnamese professionals—individuals who have accumulated experience in working, management, and investment across some of the world's most developed markets such as the United States, Australia, Canada, and Europe.

This group approaches real estate with a more structured, long-term mindset, placing greater emphasis on legal transparency, international operating standards, practical exploitation potential, and sustainable living value, rather than merely short-term price appreciation. This investment philosophy is steering remittance capital selectively toward luxury and ultra-luxury real estate segments in urban cores or coastal resort hubs such as Ho Chi Minh City, Hanoi, Danang, Phu Quoc, and Nha Trang.

Within this capital allocation landscape, Danang is increasingly standing out as an attractive destination for remittance-driven investment in high-end real estate. The city brings together multiple advantages: premium living standards, an appealing investment environment, asset appreciation potential, and sustainable, long-term operational value.

The strong recovery of international tourism, together with increasingly complete infrastructure systems and riverfront urban axes as well as administrative–commercial centers, continues to reinforce the outlook for real estate investment in the city's core areas.

Danang—a coastal city where rivers, mountains, and a balanced lifestyle converge—is becoming a prominent destination attracting remittance flows. Photo: Shutterstock

Riverfront Living Spaces – A Priority Destination for Remittance Capital

For many overseas Vietnamese, criteria for selecting real estate in Vietnam are increasingly shifting toward practicality and long-term operability. They seek apartments that are not overly large but prioritize sufficient amenities, safety, and the ability to operate independently. When they are not residing in Vietnam, the asset can still generate stable rental income with the support of professional property management units.

According to experts, in Danang, high-end riverfront projects located in the urban core and operated in line with international standards are becoming priority destinations for remittance capital. Along the Han River urban axis, The Legend Danang has drawn particular attention from investors and overseas Vietnamese thanks to its central location and differentiated development approach.

The project is located adjacent to Dragon Bridge along the Han River—an area closely associated with Danang's urban rhythm and signature experiences. This location is considered a “convergence point" between river, sea, and city center, where transport routes, tourism activities, and urban life intersect. Scarce long-term ownership land funds, combined with well-developed infrastructure, enable the area to maintain strong value retention over time.

The Legend Danang is located in a position closely linked to Danang's signature experiences.

Operational Standards – A Key Factor Attracting Overseas Vietnamese

The Legend Danang is developed with a selective approach, targeting customers who value lifestyle quality and sustainable value. The project focuses on spatial quality, construction density, and operational standards to create a living environment suited to a highly discerning resident profile.

The Legend Danang meets overseas Vietnamese demand for living, investment, and remote management.

Notably, operations have been positioned as a core focus from the outset, with the participation of experienced international partners: Accor – Ennismore is responsible for operating the five-star Hyde Hotels tower, while CBRE serves as the operations consultant for the high-end residential tower. The early integration of international operating standards, management technology, and quality control systems is expected to ensure stable and durable asset performance over time—an aspect highly aligned with the preferences of overseas Vietnamese buyers.

From return experiences to well-calculated investment decisions, remittance flows into Danang are shifting toward a more selective and long-term orientation. As the city gradually positions itself as a financial–tourism hub and a sustainably developed urban center, riverfront assets in the urban core are set to remain priority destinations for this capital flow, closely tied to both long-term asset accumulation strategies and future repatriation plans.