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Growth Drivers of ROX Key in the New Cycle
18:00 | 21/04/2026

​The 2026 Annual General Meeting of Shareholders (AGM) of ROX Key took place as the company is undergoing restructuring and standardizing its operational foundation. The overarching message emphasized by the leadership was “ecosystem synergy" – considered a differentiating factor in its development strategy for the new phase.


An overview of ROX Key's 2026 Annual General Meeting of Shareholders 

Profit surges by 400%, ROX Key declares 15% dividend

On April 21, ROX Key Holdings Joint Stock Company (ticker: TN1) successfully held its 2026 AGM. According to the report of the Management Board, the financial picture in 2025 recorded clear improvements in both scale and efficiency. Revenue reached VND 1,032 billion, up nearly 7% year-on-year, while profit accelerated significantly, with consolidated profit before tax reaching nearly VND 287 billion (up more than 300%) and consolidated profit after tax exceeding VND 267 billion (up over 400%).

These results not only reflect an expansion in scale but also demonstrate the clear effectiveness of portfolio restructuring, cost control, and a focus on core service segments.

The AGM approved the 2025 dividend plan with a total payout ratio of 15%, including 10% in shares and 5% in cash. Maintaining a consistent dividend policy since listing underscores ROX Key's commitment to balancing reinvestment and shareholder interests.


Mr Nguyen Van Hiep, CEO of ROX Key, addressing shareholders' questions

In addition, changes in the operating structure have delivered many positive outcomes. In 2025, ROX Key strengthened the ecosystem synergy model, connecting member companies across building management (TNPM), industrial parks (IMC), technology (TNTech), human resources (TNTalent), and communications – marketing (Popplife) to gradually form a closed-loop service supply chain. Instead of operating as separate entities, the ecosystem has been integrated to create comprehensive service solutions, enhancing cross-selling efficiency and increasing value per customer.

At the same time, ROX Key expanded investments into long-term complementary sectors such as energy, contributing to revenue growth and strengthening long-term competitiveness.

Activating a new growth cycle

Entering 2026, ROX Key's strategy is clearly defined, focusing on enhancing the effectiveness of its ecosystem synergy strategy and expanding growth headroom.

The company targets net revenue of approximately VND 1,100 billion, representing growth of more than 6% compared to the previous year. Profit after tax is projected at VND 55 billion, reflecting a prudent approach that prioritizes operational quality over rapid expansion. The customer development strategy will be implemented across three pillars: deepening engagement with existing customers, promoting cross-selling within the ecosystem, and expanding into external markets.


ROX Key targets VND 1,100 billion in revenue for 2026 

In the long term, ROX Key aims to become a leading provider of integrated operation and service solutions in Vietnam by 2027. The main drivers include a synchronized ecosystem, a digital technology platform, and deep operational expertise.

A key focus of the mid-term strategy is service segmentation upgrading. ROX Key aims to standardize operations to premium standards, expand its presence in the mid-to-high-end segment, and meet complex contracts in smart urban areas and eco-industrial parks, aligned with sustainable development requirements and Net Zero standards.

The leadership identifies technology as a strategic pillar. ROX Key will continue to promote the application of AI, big data, and automation in operations management, with the expectation of improving labor productivity and minimizing errors. The development of a centralized data platform will also enhance forecasting and decision-making capabilities.

Alongside growth orientations, ROX Key continues to lay the foundation for sustainable development by strengthening corporate culture and ESG standards. This is considered a long-term supporting factor, helping the company maintain operational quality and enhance competitiveness in an increasingly demanding market.

At the same time, ROX Key focuses on developing its workforce toward specialization and digital adaptability, gradually building a team with technological capabilities and an innovative mindset to meet operational requirements in the new growth phase.

Notably, ROX Key's development strategy is closely integrated with the multi-industry ecosystem of ROX Group. As a member of the Group, ROX Key is positioned as the operational piece that translates urban and industrial development values into real customer experiences.

At the milestone of ROX Group's 30-year journey of “Creating – Reaching Further," ROX Key also demonstrates a clear transformation as it moves closer to a “service platform" model through its ability to connect and optimize the entire ecosystem.

The convergence of FDI inflows, smart urban trends, and the demand for professional operations is creating a rare opportunity for ROX Key to break through. However, according to the leadership, challenges remain significant. Cost pressures, increasingly stringent ESG requirements, and competition in the operations service sector require the company to continuously upgrade its capabilities. The story ahead is no longer about simple growth, but about how the company transforms into an integrated service platform within a broader ecosystem.

News's Tags :
ROX,
ROXGroup,
ROXKey,
TN1
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