​Artificial intelligence and digital transformation are becoming the foundational pillars shaping business models. The “BizTech" trend — a combination of business and technology — is emerging as a new operational standard of the digital economy.

BizTech Becomes a Critical Capability

Recent global technology reports show that the boundary between “business" and “technology" is gradually disappearing. The BizTech trend is no longer limited to major technology corporations. AI and cloud computing are making technology increasingly accessible to both small and medium-sized enterprises. As a result, digital transformation is gradually becoming a vital factor in maintaining competitive capabilities.

Against this backdrop, experts believe that future businesses will no longer be classified by traditional industries, but by their ability to leverage data and technology.

The trend of integrating technology into business operations (BizTech) is becoming increasingly evident

The rapid rise of AI and the BizTech trend is also driving a major shift in the role of technology companies. Whereas technology firms previously focused mainly on providing software or technical infrastructure, they are now increasingly becoming active participants in restructuring business models, operations, and corporate competitiveness.

In other words, technology companies are no longer merely selling tools or software, but are becoming architects of the “digital operating infrastructure" for modern enterprises.

As AI and digital transformation continue reshaping business operating models globally, the BizTech 2026 B2B Digital Transformation Conference & Exhibition took place on May 12-13, 2026, at Rex Hotel in Ho Chi Minh City. The event brought together more than 1,000 business leaders (C-level executives), over 50 speakers, and numerous leading technology companies.

Under the overarching theme “The Agentic AI Era – Operational Automation and New Growth Drivers," BizTech 2026 focused on technology trends that are strongly impacting today's business environment, particularly the role of AI in operational automation, performance optimization, and the restructuring of enterprise models.

Mr. Tran Viet Thang of TNTech shared insights on the role of Agentic AI in anti-money laundering (AML)

In addition to in-depth discussion sessions, BizTech 2026 also featured exhibitions and BizMatching activities, creating opportunities for businesses to connect with technology solution providers, thereby fostering collaboration and exploring new growth models in the era of AI-driven business.

The Current Landscape of Technology Application

One of the most attention-grabbing activities at BizTech 2026 was a series of specialized seminars covering topics such as digital transformation in finance and banking, cybersecurity in the AI era, retail, e-commerce and Logistics 4.0, as well as manufacturing and supply chains.

With practical experience in implementing digital transformation projects across sectors including finance, real estate, retail, and customer experience management, TNTech representatives attracted significant interest from delegates through their insights into the application of AI and data in enterprise operations.

Mr. Do Huy Hoang of TNTech presented on AI applications in asset management

How AI and data help businesses transition from reactive operating models to predictive operations and optimize asset management efficiency was shared by Mr. Do Huy Hoang, Director of TNTech's Real Estate Management and Operations Solutions Center, through his presentation titled “From Reactive Responses to Predictive Operations: How AI & Data Are Redefining Asset Management."

In the finance and banking sector, Mr. Tran Viet Thang, Deputy Chief Executive Officer of TNTech, shared insights into the role of Agentic AI in anti-money laundering (AML), automated data analysis, and decision-making support in finance through his presentation “Agentic AI in AML: From Data to Intelligent Decisions."

Ms. Pham Thi Yen, Director of Customer Experience Design at TNTech, shared lessons on applying AI to unify multi-touchpoint data, personalize experiences, and enhance customer engagement effectiveness in an omnichannel business environment. Her presentation focused on “Designing Customer Journeys with AI: Connecting Fragmented Data to Optimize Seamless Experiences."

Ms. Pham Thi Yen of TNTech shared experience in designing customer journeys with AI

A common thread across TNTech's presentations was its technology approach rooted in the real operational challenges faced by Vietnamese businesses.

TNTech has participated in implementing numerous operational infrastructure digitization programs across member companies of ROX Group — a multi-industry corporation with 30 years of establishment and development — thereby helping the Group deliver more convenient and beneficial values to customers and partners. In addition, TNTech has also implemented projects for other leading enterprises and partners such as BIDV, Viet A Bank, and Phat Dat Holdings.

The participation of TNTech's team of experts at BizTech 2026, from a practical perspective, helps clarify that today's technology application landscape no longer stops at process digitization, but is moving toward building intelligent operating models based on AI, data, and comprehensive automation capabilities.