In the current context, industries with stable foundations, professional working environments, and clear career paths are becoming the top choices for the younger workforce.
The Hotter the Industry, the Fiercer the Talent Competition
According to the Q1/2025 Labor Market Report by the General Statistics Office, the unemployment rate among the working-age population stands at 2.2%, a slight decrease compared to the previous quarter and the same period last year. Despite this positive signal, the level of competition in the recruitment market is forecast to remain intense due to several objective factors. First, the strong wave of workforce migration from the public to the private sector. Second, U.S. tax policies are exerting considerable pressure on export enterprises, leading to an increasing risk of staff cuts or production relocation.
In this context, the private sector-with its dynamic working environment, clear promotion opportunities, and flexible benefits—is becoming an attractive destination for job seekers. In particular, the banking industry continues to maintain its position as one of the most desirable destinations for students majoring in Economics, Finance, and Banking, thanks to its structured training programs, competitive income, and opportunities to engage with cutting-edge financial technology trends.
Customer Relationship Officer is always a key recruitment position for banks
However, due to the nature of the industry, which demands professionalism, precision, and high-quality service, for most graduates, passing the recruitment process at banks is far from easy. Besides academic performance and qualifications, employers also place great emphasis on practical experience.
To realize their dream of working in banking, many students proactively seek opportunities to gain experience, such as becoming collaborators or interns at financial institutions. However, many still face difficulties in accessing the right specialized positions, are limited by study schedules, and lack a structured mentorship environment, resulting in suboptimal experience accumulation.
Hands-on training - A solid stepping stone from TWings Academy
To address the “experience gap for students in finance and banking, TWings Academy was established with the mission of accompanying the younger generation on their journey to join the banking sector in a structured and professional manner. This is a hands-on training model designed based on actual recruitment requirements from major banks, with program development participation from industry experts currently working in the field.
Beyond imparting specialized knowledge, TWings courses focus on developing learners' comprehensive competencies—from professional skills to modern mindsets-preparing them for an ever-evolving work environment. The curriculum is closely aligned with industry realities, emphasizing practical skills such as problem-solving, process execution, pressure adaptation, and, notably, the integration of trending capabilities such as: applying digital solutions to daily tasks, building a professional personal brand, and utilizing design thinking in problem-solving approaches.
The Corporate Customer Relationship course was launched by TWings on April 13 in Hanoi
At TWings, learners are given the opportunity to directly experience working environments at banking business units, under the close guidance of experienced advisors. During their time at TWings, students will work with real clients. This enables them to master essential skills such as identifying customer needs, developing engagement strategies, persuading clients, and maintaining long-term relationships to optimize Customer Lifetime Value. Learners will also directly handle credit documentation, gaining familiarity with the entire credit assessment process—from data verification, risk analysis, to loan approval—ensuring accuracy and compliance with internal procedures. In addition, they will become familiar with KPIs and learn how to manage business targets (Sales Targets) using problem-solving and time management skills.
On April 13, the Corporate Customer Relationship course was launched by TWings in Hanoi with the participation of over 20 final-year students from leading universities such as National Economics University, University of Finance, University of Commerce, among others. The students were introduced to the program structure, shared their expected outcomes, and explored the real working culture at banks-core elements for succeeding in upcoming recruitment interviews.
Lecturer Dang Van Thanh - Director of Supervision, Sales Enhancement and Capability Development, Corporate Banking Division, MSB sharing insights with students
After the opening session, many students expressed excitement about their first exposure to practical training and recruitment-oriented knowledge. Dinh Thinh, a third-year student at University of Commerce, shared, “The class helped me not only gain a deeper understanding of the role of an RM (Relationship Manager), but also shape a career path aligned with my capabilities and expectations.
Tran Quang Huy, a student at the Academy of Finance, highly appreciated the program's practical orientation. “What impressed me the most was how genuinely the advisors shared about the job—the opportunities and the challenges. It gave me better mental preparation before entering the banking environment.
Amid increasingly demanding recruitment standards, particularly in the banking sector, proactively equipping oneself with practical knowledge and professional skills early on is a prerequisite for graduates to break through in the job market. In this context, hands-on training models like TWings Academy are playing an increasingly vital role-not only as knowledge providers but also as a bridge that shortens the journey from university to professional workplaces at Vietnam's leading banks.